Addverb technologies, one of the leading Automation and Robotics companies in India, inaugurated its cutting-edge manufacturing facility “Bot-Valley” in Noida with a vision to ‘Pioneer Human-Robot Collaboration to touch human lives’ on March 3. In an interview with The Electronics, Sangeet Kumar, founder and CEO, Addverb Technologies shared how their robotics would ease the intricacies of various industrial sectors and the way it can solve the problems of the electronics industry, manufacturing, making, and fulfilling the demand of consumer electronics.
Tell us about Addverb and its new manufacturing plant?
We started as a company five years back and have just inaugurated our manufacturing facility of robots. We had started with four people and now we have 450 engineers. We are growing 300-400 percent every year. It was becoming difficult to manage the supply chain, quality of products, and the kind of demand we were getting all over the world. So, we decided to put this factory in one year, which will take the process to the next level. In the coming year, we think we will be a billion-dollar company. All the electronic components used in our robotics are manufactured in India itself and are a great example of ‘AatmanirbharBharat’.
What is the investment and capacity of your plant?
Capacity depends on what kind of robot we are making. With these smaller robots (zippies), we can make 50,000 robots a year and if it is larger robots like velocy the unit will be less, in fact, half. The total investment in this factory is around 10 million US dollar. In this factory, we can make all the electromechanical components. Apart from that, we can also build embedded systems like drives and the intelligence which goes into the product.
Currently, which are the various verticals you are catering to?
As of now, we are mostly into B2B. Only a few robots like the hospital robots, UV robots are in the B2C category. Most of our robots are warehouse-centric or factory-centric. Currently, we are selling in e-commerce and FMCG in traditional manufacturing. We want to expand it to airports and hospitals. We have worked with AIIMS and IIT Delhi for further development where robots are doing an ultrasound.
What will be the role of robotics in electronics manufacturing in India? How can your robots help?
Our robots have the potential to contribute to electronics manufacturing. If you see our storage system that is similar to electronics manufacturing. As of now, our robots are contributing and helping in electronics outside India, but in this country, we are focusing on the same and once the manufacturing clusters get perfect we will deploy robots. In one motherboard there would be 200-800 components. These components will have to be stored properly in a controlled environment and then it has to be brought for manufacturing in a sequential manner and that can be achieved properly by robotics system and automated storage and retrieval systems, this is what we do. In India, the manufacturing of electronics is just a new thing, however, in Japan, people use it extensively.
What are your thoughts about robots in the consumer electronics appliance industry in India? How could it be a game-changer?
Our robotic dense storage technology is extremely useful in the white goods industry like TVs, refrigerators, ovens, and washing machines. In fact, we are quoting one of India’s largest digital companies in this space. Outside India, it is very common. In fact, we have seen many robots in the white goods industry in Germany, Italy, etc. In India, it is just a start. Our current focus will help us appear in this sector. There are approximately 7000 dispatches of white goods in the factory and the demand is increasing. In this regard, automation can solve this problem best.