Itel to launch 32-inch and 43-inch smart TVs with frameless premium design and Android TV OS in India

Itel smart TVs expected to come at easy-to-afford prices and be packed with premium features

Itel is set to expand its smart TV range in India with the launch of new Android TV-powered smart TVs in March. Itel is expected to launch two new exceptional 32-inch and 43-inch smart TVs that will be powered by the Android TV OS in India soon.

The TVs will come with a frameless premium design and Dolby Audio support, among other specifications and features. There is also talk of a 55-inch model but that doesn’t look likely in the near future. Since these will be Android TVs, they’ll come with support for popular OTT apps through Google Play Store.

Itel to update its Indian smart TV lineup with new smart TVs

In August 2020, it was revealed that Itel is looking to enter the smart TV market in India. The brand debuted its first TV models in India but none of them ran on Android TV. However, that is going to change soon.

It has been reported that Itel is set to release two new smart TVs in India in March and the two models will come with a 32-inch and 43-inch display respectively. Moreover, the TVs will run on Android TV OS, which means you can expect Google Play Store, Google Assistant, and Google Chromecast, among other features.

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The report also adds that the TVs will be coming with a “frameless premium design”, Dolby Audio, and an ultra-bright display to add to the TV-viewing experience. Going by the brand’s previous portfolio and other ventures (such as smartphones), it is likely that the TVs will come with easy-to-afford prices.

Itel adding to its already-impressive Smart TV range in India

Last year, Itel debuted in India with three smart TV lineups in the country. The TVs were billed as “Series I”, “Series A”, and “Series C” and were available between 32-inch ad 55-inch display sizes. The smart TVs came at relatively affordable prices with the costliest being ₹34,499.

The Series I smart TVs came in two sizes – 32-inch and 43-inch FHD screens at ₹11,999 and ₹21,999 respectively.  Additionally, there were two 4K ultra HD TVs available for ₹24,999 and ₹34,999 respectively. For the Itel I5514IE HD Smart TV, the customer will get 1.5GB of RAM and 8GB of storage for storing movies and TV shows. Moreover, the TVs also come with numerous inbuilt applications like Netflix, YouTube, Amazon Prime Video, and more.

Series C featured a 32-inch C3210IE HD Internet TV that was priced at ₹9,499 while Series A featured a Soundbar LED TV priced at ₹8,999.


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