Dixon Technologies bags contract for manufacturing Nokia, Motorola mobiles in India

  • Dixon Technologies is investing Rs. 250 crore to expand manufacturing of mobile phones in India of which Rs. 75 crores will be invested in the first phase
  • LED TVs of brands including Nokia, Intex, Lloyd, and Toshiba will be manufactured in Dixon Technologies’ Chittor unit

In an effort to boost the ‘Make-in-India’ and ‘Made-in-India’ initiative, homegrown electronic manufacturing service firm (EMS) Dixon technologies has now announced plans to make Nokia mobile phones and smart TVs soon in the country. Apart from that, the company has also undertaken other initiatives by bagging the contract for manufacturing TVs for Toshiba, Intex, and Llyod. 

Since the past couple of years and especially during the pandemic, the government of India has announced several schemes, including the unleashing of the ‘Aatmanirbhar Bharat’ scheme, to boost device manufacturing in India. With the heavy package and PLI schemes, foriegn firms are now investing in India and also setting up their manufacturing and assembly units in India.

Padget Electronics, the subsidiary of Dixon, has already started manufacturing LG smartphones in Noida in July 2020. Now, it will start its process to assemble phones for HDM Global as well as Motorola phones owned by Lenovo.

Two of the unnamed executives of the company said that LED TVs of brands, including Nokia, Intex, Lloyd, and Toshiba, will be manufactured in Dixon Technologies’ Chittor unit. According to an exclusive report of ET, Dixon is also aiming to manufacture ICT hardware products such as laptops, desktops, tablets, and servers and to meet the same it is planning to start a new factory in south India. Very soon, it will also start manufacturing wireless speakers for boAt. To start making these products, it is speculating the announcement for some schemes and incentives from the government. 

This EMS firm is manufacturing television for a very long time in India and is working closely with several global brands such as Panasonic, Sansui, Xiaomi, TCL, Samsung, Philips, and Flipkart-owned Marq. According to Counterpoint’s report, both Samsung and Xiaomi have bagged 40 percent of the smart TV market in India. LG, Sony, and TCL are in the third, fourth, and fifth positions respectively in the TV market.

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