COVID-19 pushes the big Electronics trade fairs online: Canton Fair china and IFA Berlin to host reinvented event

COVID-19 has been a huge disrupter of events all around the world and the tech world is no stranger to this impact. While the Consumer Electronics Show (CES) enjoyed its 53rd year in January 2020, by March, most of the world had come to a standstill. 

Let’s take a look at how the biggest tech fairs in the world have been impacted by COVID-19. 

 

Canton Fair, China

 

One of the world’s biggest tech fairs, the Canton Fair or China Import and Export Fair is held in the spring and autumn seasons each year since the spring of 1957 in Canton (Guangzhou), Guangdong, China. It is the oldest, largest, and most representative trade fair in China.

 

Over 24,000 of China’s best foreign trade enterprises usually take part in the fair year after year. Initially postponed due to COVID-19, it will now be held online from June 15, 2020, 00:00 until June 24, 2020, 23:59. 

 

In a press statement Canton Fair’s organizer, China Foreign Trade Centre said that they are preparing for the event. “We strive to hold an especially wonderful online Canton Fair with special significance through special measures in this unprecedented time,” the release said. 

 

All booths are free of charge. 

 

IFA, Berlin

 

The IFA or Internationale Funkausstellung Berlin has taken a different turn when compared to Canton Fair. 

 

This year’s IFA will effectively be run as four stand-alone events, with not more than 1,000 attendees for each event per day, the organizers said in a press statement. 

 

While the organizers hope that the overall public health situation will improve between now and September, they have decided to err on the side of caution and meet the strictest safety standards possible, it further read.

 

Jens Heithecker, IFA-Director said in a press statement to The Electronics, “For brands and media this will be an important opportunity to physically see and celebrate the latest innovation, which will drive the recovery and rebound of our industry.” 

 

Watch this space for event listings in the future 

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